How Promoting Female Athletes Will Equalize the Game | Industry Insights | All MKC Content | ANA

How Promoting Female Athletes Will Equalize the Game

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Women are actually the fastest growing segment of gamers (and 55 percent of League of Legends fans are women, according to MasterCard) — illustrating the opportunity in this space to empower and segment women, especially as gaming is also a gateway to sports and tech.

Source

"How Promoting Female Athletes Will Equalize the Game." ANA, 2019.

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