Keynote: The Power of Measurement at Ulta Beauty | Conference Session Videos | Event Video | All MKC Content | ANA

Keynote: The Power of Measurement at Ulta Beauty

In this video, Michelle Crossan-Matos, CMO at Ulta Beaty, discussed the power of measurement at Ulta Beauty. Hear how Ulta leverages data and metrics at the C-suite level to drive strategic decisions and accelerate growth.