Decoding CTV: A Marketer-Driven Discussion on Obstacles, Enhancements, and Opportunities with CTV | Conference Session Videos | Event Video | All MKC Content | ANA

Decoding CTV: A Marketer-Driven Discussion on Obstacles, Enhancements, and Opportunities with CTV

In this video, learn how a panel of experts face challenges presented by CTV and what measurement enhancements and opportunities they see ahead that will advance learnings and insights, specifically on CTV and as part of cross-platform efforts.