Choose Your Own (Adlaw) Adventure! | Conference Highlights | Event Video | All MKC Content | ANA

Choose Your Own (Adlaw) Adventure!

Venable partners Melissa Landau Steinman and Ellen Berge used the classic “Choose Your Own Adventure” book and game format to apply the laws regulating advertising and promotions to “adventures” (or, as we called them in law school, hypotheticals) — with the ultimate outcome of each determined by the audience!