How Experiential Activations with Nonprofits Help Brands Be More Authentically Purposeful | Soundbites | Video Shorts | All MKC Content | ANA

How Experiential Activations with Nonprofits Help Brands Be More Authentically Purposeful

Using her own organization’s partnership with Inspira as an example, Save the Children’s Jennifer Kendra explains how partnerships between brands and nonprofits have matured to a point where they have become key for brands looking to accurately and authentically express their purpose.