Developing a Consumer Data Strategy: Leveraging Data Clean Rooms, Retail Media Networks, and AI | Conference Session Videos | Event Video | All MKC Content | ANA

Developing a Consumer Data Strategy: Leveraging Data Clean Rooms, Retail Media Networks, and AI

The ANA’s 2023 Data, Analytics, and Measurement Conference convened a panel of experts from Kimberly-Clark and the nonprofit programmatic platform TRUSTX who shared insights on a variety of topics, ranging from consumer data to retail media networks to data clean rooms.