Webinar Rewinds
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Everything You Want to Know About Converged TV Advertising
Webinar Rewinds March 31, 2022In this webinar, Bob Ivins, Chief Strategy Officer at TVSquared, and Jessica Hogue, GM Measurement at Innovid, looked at the findings of a new report on converged TV advertising, covering industry needs, challenges, priorities for the year ahead, and critical growth factors.
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Nine Major Shifts That Will Impact Life, Work, and Culture
Webinar Rewinds March 30, 2022In this webinar, learn about nine of the most important trends impacting our lives and our world, spanning media, entertainment, commerce, communication, and health.
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Total Audience: The Power of Age Inclusion
Webinar Rewinds March 24, 2022Connecting with the adult 55+ audience is more important than ever before. In this webinar, Marcela Tabares and Tara Lantieri shared findings from a new study that gives voice to who they are, how they want to be seen, and explores the gap between current and desired representations in advertising.
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Crypto Fundraising: What You Need to Know About the Future of Giving
Webinar Rewinds March 23, 2022In this informative webinar, learn how you can incorporate crypto into your major gifts program. Plus, hear directly from the nonprofits that have implemented crypto fundraising and the challenges and successes they experienced along the way.
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How Ferrara Is Treating DE&I as the Critical Business Issue It Is
Webinar Rewinds March 23, 2022Led by Jeff Minsky, one of the industry's leading tech, media, and digital experts, this webinar explored what's real and actionable today from CES 2022.
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Marketing Across the Metaverse
Webinar Rewinds March 16, 2022In this webinar, R3 shared an exploratory for marketers who are eager to learn more about what the Metaverse is and how various brands are both activating in the space today and positioning themselves to win in the future.
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Think Global/Act Local: Latest Privacy and Marketing Updates from Across the Pond
Webinar Rewinds March 15, 2022In this webinar, join Reed Smith partners Andy Splittgerber (Munich), Gerry Stegmaier (D.C.), and Elle Todd (London) for a briefing and discussion of key recent developments impacting marketers in the EU and U.K.
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Do This, Not That: Email Marketing Trends for 2022 That Work
Webinar Rewinds March 9, 2022In this webinar, Jay Schwedelson, president and CEO of Worldata and founder of SubjectLine.com, walks through the latest email best practices to cut through the noise and ensure your emails are making an impact.
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How Walgreens Launched a Writers Room to Unlock Human Truths
Webinar Rewinds March 9, 2022In this webinar, learn how the Walgreens Brand Design and Content Studio launched a Writers Room of diverse and underrepresented content producers who reflect the brand's broad retail audience to unlock a variety of insights in real time.
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Privacy Law in the States — How Does It Impact You?
Webinar Rewinds March 8, 2022In this webinar, hear from Venable about this year's important state privacy developments. Speakers discussed the growing patchwork of state privacy laws and the significant impacts these laws could have on ANA's members and the advertising industry.
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How GeoBlue Built an Internal Communications Function in the Midst of Crises
Webinar Rewinds March 2, 2022In this webinar, learn how GeoBlue’s response to the crises of 2020 resulted in a record-setting communications score in its engagement survey and an enterprise-wide appreciation for the role of communications in shaping company culture.
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CES — What’s Real and Actionable Today
Webinar Rewinds February 24, 2022Led by Jeff Minsky, one of the industry's leading tech, media, and digital experts, this webinar explored what's real and actionable today from CES 2022.
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Google Privacy Sandbox Unpacked: What Marketers Need to Know in 2022
Webinar Rewinds February 24, 2022During this webinar, Google Chrome provided an overview of the key concepts of its Privacy Sandbox, such as Topics and FLEDGE, and discussed the major developments and milestones that advertisers should be aware of in 2022.
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Leading a Changing Workforce in the 21st Century
Webinar Rewinds February 23, 2022This is the first time in history that we have five generations in the workforce. In this webinar, you'll gain insights all sides of the generational divide and learn how you can work together to build your industry. Ignoring the past and scoffing at the future aren't options.
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ANA Legal Webinar Series: Developing Issues in Esports Gaming
Webinar Rewinds February 17, 2022In this webinar, join partners from Venable LLP to discuss developing issues in esports and gaming, including common issues in esports and video gaming sponsorships and partnerships, intellectual property matters in esports and video gaming, and more.
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Video Ad Workflow for the Way TV Is Consumed Today
Webinar Rewinds February 17, 2022In this webinar, learn about an end-to-end video advertising solution that many of the world’s most successful marketers rely on to remove risk and waste while providing powerful insights into campaigns across every screen in any region of the world.
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Email in 2022: The Trends, Behaviors, and Benchmarks Shaping Email
Webinar Rewinds February 16, 2022The programmatic market for too long has been riddled with material issues such as a lack of transparency, fractured accountability, and mind-numbing complexity. In this webinar, PwC and senior ANA stakeholders discussed a new project to study this topic.
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Ulta Beauty’s MUSE: An Ongoing Commitment to Amplify Black Voices in Beauty
Webinar Rewinds February 16, 2022Ulta Beauty is committed to using the power of beauty to create a more inclusive world. In this webinar, learn about MUSE, a platform to Magnify, Uplift, Support, and Empower Black voices.
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Inside the ANA’s Upcoming Programmatic Media Transparency Study: Benchmarking Your Brand
Webinar Rewinds February 10, 2022The programmatic market for too long has been riddled with material issues such as a lack of transparency, fractured accountability, and mind-numbing complexity. In this webinar, PwC and senior ANA stakeholders discussed a new project to study this topic.
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Demystifying Intrinsic In-Game Advertising
Webinar Rewinds February 9, 2022As agencies and brands level up their media buy strategies with intrinsic in-game advertising, performance marketers around the world are exploring how to best approach measurement in 3D gaming environments. In this webinar, Frameplay's Cary Tilds introduced the NEW metrics for in-game advertising.
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