Pepsi’s New Hot Dog Condiment Ignites Summer Sales and Social Buzz | REGGIE Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

Pepsi’s New Hot Dog Condiment Ignites Summer Sales and Social Buzz

To demonstrate Pepsi's compatibility with hot dogs, PepsiCo introduced Pepsi Colachup, a unique condiment that garnered significant attention and drove sales growth.