Connecting Across Cultures: Marketing Authentically to Diverse Donors | Event Recaps | All MKC Content | ANA

Connecting Across Cultures: Marketing Authentically to Diverse Donors

Speakers from ALSAC/St. Jude Children’s Research Hospital, the AARP, and Kerux Group discussed how they developed their organizations' multicultural marketing and fundraising programs, using the best and most authentic campaigns to reach donors of diverse communities.