How Defenders of Wildlife Incorporates CTV into a Robust Omnichannel Fundraising Strategy | Event Recaps | All MKC Content | ANA

How Defenders of Wildlife Incorporates CTV into a Robust Omnichannel Fundraising Strategy

During the 2020 holiday season, Defenders of Wildlife tasked Data Axle's nonprofit team with creating a unique CTV campaign to raise brand awareness, engage prospective donors, and boost fundraising.