Square Peg, Square Hole: How Square Built a Content Strategy That's a Perfect Fit | Event Recaps | All MKC Content | ANA

Square Peg, Square Hole: How Square Built a Content Strategy That's a Perfect Fit

Square's Mallory Russell shared how, in order to scale growth, she focused on business outcomes, successful pilots, and distinct themes to build the Square brand, building resources internally and externally and leveraging Knotch's technology and partnership.