Hey Kids! This Is Advertising! (?And Privacy!)
Executive Summary
From CARU to COPPA to Child Influencers, learn how to navigate the rapidly evolving children's marketing landscape while staying above the law. This session provides best practices when engaging with children on Roblox, in other online games, and on social media, while also discussing how the long-awaited updated FTC Endorsement Guides as well as shifting state and federal laws impact the future of children's advertising and digital privacy as we know it.
Speakers:
Allison Fitzpatrick
Partner
Davis+Gilbert LLP
Rukiya Bonner
Director, Children's Advertising Review Unit (CARU)
BBB National Programs
Jack Elum
General Counsel
Jazwares, LLC