Water — The Original 0 Calorie Drink | Event Recaps | All MKC Content | ANA

Water — The Original 0 Calorie Drink

Executive Summary

In this session, cruise through the flow of water as a marketed beverage from ideation to launch and beyond. Along the journey, our panel explores the legal implications of beverage development and engineering, additives, sourcing and vendor approval, brand development and commercialization, regulatory requirements, sustainability goals, environmental issues, and much more.

Speaker:
Mary Ann Wymore
Officer
Greensfelder, Hemker & Gale, P.C.

Kate Eguchi
Vice President and Associate General Counsel: Privacy, Marketing, and Technology
Whole Foods Market Global Office

Brandi Van Leeuwen
Associate General Counsel, Legal Department
Meijer, Inc.

Carleen Griffith
Sr. Counsel, Marketing and Trademarks, U.S. and International
Restaurant Brands International

CLE Materials

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