Legal Issues of Social Media: Case Studies from the World of Cinema

Rachel Kimbrough, vice president, business and legal affairs at Lionsgate, Benjamin Mulcahy, partner, entertainment, media and technology group at Sheppard Mullin Richter & Hampton LLP, and Jack Pan, executive vice president, theatrical marketing at Summit Entertainment, A Lionsgate Company, discussed promotional campaigns for three Lionsgate films: Twilight, Warm Bodies, and Sinister.