Marketing’s Obsession with Bachelor’s Degrees Is Losing the Talent Battle
Executive Summary
Kenny Nguyen, CEO and cofounder of the agency ThreeSixtyEight, makes an argument for why brands and business are losing out on great talent by being laser focused on only those candidates with bachelor's degrees. In fact, for marketing, he says a bachelor's degree should rarely be required.
For the full podcast discussion, click here.
Source
"An Appeal to Tear the Paper Ceiling." Beyond Profit Podcast, 10/3/23.