How Hard Rock Leveraged Data to Create Its First-Ever Enterprise-Wide Loyalty Program | Conference Session Videos | Event Video | All MKC Content | ANA

How Hard Rock Leveraged Data to Create Its First-Ever Enterprise-Wide Loyalty Program

In this video, Hard Rock and its agency partner Gale reviewed keys for success, challenges faced, and how data was key in building and launching a unified loyalty program that serves more than 10 million users.