Strategies for Marketing During Coronavirus

March 24, 2020

Executive Summary

As COVID-19 spreads around the world, marketers are having to quickly adapt to the most challenging times we have faced in decades. How should we as marketers behave at a time when many of our customers are deeply worried for themselves and their loved ones?

This webinar, brought to you by the ANA Marketing Training & Development Center, provided practical tips on how to conduct your marketing during the COVID-19 phenomenon along with examples of best practices from both the B2B and B2C sectors.

Simon Bradley
Simon Bradley Marketing

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