Breaking Through in an Industry Where the Competitors Have a 75-Year Head Start | Conference Session Videos | Event Video | All MKC Content | ANA

Breaking Through in an Industry Where the Competitors Have a 75-Year Head Start

In this video, learn about Root’s four-staged marketing approach of bold content, mobile-first ad strategies, mapping back to a product experience unlike any other, and taking big swings to change industry legislation through grassroots tactics.