Multicultural and Inclusive Marketing Awards

Molson Coors — Sol
Multicultural and Inclusive Marketing Awards January 15, 2021
Kicking off during the 2019 Cinco de Mayo timeframe, Sol partnered with Mexican artist Spaik27 to launch a special edition packaging that showcased an authentic Mexican design and successfully celebrated the Mexican-American culture.
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Not a Gun/Not a Crime
Multicultural and Inclusive Marketing Awards January 15, 2021
The Courageous Conversation Global Foundation, a nonprofit organization, generated support for its unconscious-bias and de-escalation training through a campaign that addressed racist assumptions that lead to deadly consequences.
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OLAY: Elevate Voices
Multicultural and Inclusive Marketing Awards January 15, 2021
OLAY donated two weeks of media budget to elevate the voices who fight for racial justice.
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Old Spice Fresher Collection
Multicultural and Inclusive Marketing Awards January 15, 2021
Old Spice partnered with popular comedian and YouTuber Chaz Smith to create an original song and music video for its all-new Fresher Collection.
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OREO
Multicultural and Inclusive Marketing Awards January 15, 2021
In a campaign for television and social media that skewed to Hispanic audiences, singer Becky G and OREO inspired people to playfully connect, no matter how far the distance or how brief the moment.
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P&G: The Choice
Multicultural and Inclusive Marketing Awards January 15, 2021
When racial inequality became a central focus of the U.S., P&G created "The Choice,” a campaign urging white Americans to use their power to enact change, and “Take On Race,” a curated site of resources for taking action.
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Pantene
Multicultural and Inclusive Marketing Awards January 15, 2021
Pantene’s “Home for the Holidays” campaign brought awareness to the challenges many LGBTQ+ people face during the family-centric holiday season, while celebrating individuality, love, and true beauty.
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The 1619 Project
Multicultural and Inclusive Marketing Awards January 15, 2021
The 1619 Project, presented by the New York Times, posits that the true founding of America was when enslaved people arrived, not a declaration in 1776.
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This Ad Celebrated a Black Girl's Dream
Multicultural and Inclusive Marketing Awards January 15, 2021
American Family Insurance created a TV spot with total market appeal that centered around a Black family and was based on insights specific to the African-American community.
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Toyota Prius AWD
Multicultural and Inclusive Marketing Awards January 15, 2021
Toyota executed a digital, social, and video campaign highlighting the advanced features of its new Prius model in an effort to shift the perception of the hybrid vehicle among Hispanic consumers.
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You Can’t Cancel Pride
Multicultural and Inclusive Marketing Awards January 15, 2021
Procter & Gamble created a virtual relief effort to support the LGBTQ+ community during the COVID-19 pandemic — a group disproportionately affected by the effects of the crisis.
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Kim Jung Gi
Multicultural and Inclusive Marketing Awards January 15, 2020
To win the hearts and minds of its Asian target audience, Xfinity commissioned a mural that focused on the important role Asian Americans have played in film, television, and other storytelling formats.
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