How Proof Turned Maker’s Mark into the Perfect Bourbon for Any Holiday Celebration | In-House Excellence Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

How Proof Turned Maker’s Mark into the Perfect Bourbon for Any Holiday Celebration

Proof designed a multichannel campaign for its Maker’s Mark brand that highlighted individuals around the world who put in the extra effort to make the holidays special every year and encouraged them to include its bourbon in their 2020 festivity planning.