Trane Technologies Uses Omni-Channel Campaign to Share New Purpose and Engage Key Audiences | B2 Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

Trane Technologies Uses Omni-Channel Campaign to Share New Purpose and Engage Key Audiences

With the goal of raising awareness of itself as the enterprise brand for Trane and Thermo King, Trane Technologies developed a new brand purpose and produced a campaign to share it that was centered around engaging video creative, which was served to key audiences via a number of different channels.