Sustainability 2.0: The Future of "Green" Claims

Executive Summary

This panel will consider the new generation of "green" claims on the heels of the Greenpeace 2020 recyclability report, industry pledges on bold sustainability goals, the FTC coming up on the 10 year anniversary of updating the green guides, and consumers increasingly demanding drastic transparency when it comes to climate and sustainability issues.

Panelists:
Anna Naydonov
Partner
Finnegan, Henderson, Farabow, Garrett & Dunner, LLP

Kathryn Farrara
Associate General Counsel, NA — Marketing; Data Protection Officer
U.S. Unilever

Katherine Armstrong
Deputy Director, National Advertising Division
BBB National Programs

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