Promoting ESG Performance: Risks and Rewards

Executive Summary

As Environmental, Social, and Governance (ESG) becomes an increasingly important focus of companies around the globe, brands are naturally seeking ways to highlight their efforts to consumers. With surveys showing that over 75% of consumers will stop buying from companies that treat the environment, employees, or the community in which they operate poorly, these efforts are well-placed. Employees, shareholders, and investors are also focused on companies' commitment to ESG concerns. However, marketing and advertising of ESG claims is not without risk. Landmines for legal issues abound, particularly as diverse departments focus on ESG — from investor relations to product development and marketing. In this session, speakers focus on the risks companies face as they embark on communications regarding their Environmental, Social, and Governance (ESG) efforts, with a particular focus on the social and governance aspects of the ESG ecosystem. Get practical guidance and tips to help mitigate these risks.

Speakers:
Preetha Chakrabarti
Partner
Crowell & Moring LLP

Emilie Russell
Senior Counsel, Advertising and Marketing
Chevron

Irina Scarlete
Co-founder and CEEO
AMNIe.org

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