Unlocking AI's Potential: A New Era for Shopper Marketing | Event Recaps | All MKC Content | ANA

Unlocking AI's Potential: A New Era for Shopper Marketing

AI is not just a buzzword; it's a game-changer for shopper marketing. Jason Velliquette, EVP of Digital at R3, helps demystify AI's role in the industry, showcasing real-world examples and revealing how top advertising companies are investing in AI solutions.