Customer-Centric Marketing in the Era of Privacy, Regulation, Walled Gardens, and Disappearing Cookies | Conference Session Videos | Event Video | All MKC Content | ANA

Customer-Centric Marketing in the Era of Privacy, Regulation, Walled Gardens, and Disappearing Cookies

In this video, Dr. Michael Cohen, Chief Data and Technology Officer at Marketing Evolution, discussed how marketers can respond to regulatory changes by continuing to deliver customer-centric marketing using technology available today, while remaining privacy compliant.