Beyond Marketing: The Crucial Role of Allyship in Supporting and Empowering LGBTQ+ Consumers | Conference Session Videos | Event Video | All MKC Content | ANA

Beyond Marketing: The Crucial Role of Allyship in Supporting and Empowering LGBTQ+ Consumers

In this video, Matt Foley, VP of marketing at Absolut, discussed how his brand has continued to differentiate itself as an ally in a market in which LGBTQ+ support is now considered the status quo.