MGM Resorts: Establishing a Data-Driven Social Media Content Strategy | Webinar Rewinds | Event Video | All MKC Content | ANA

MGM Resorts: Establishing a Data-Driven Social Media Content Strategy

In this webinar, LiveRamp showed how adding Identity Resolution to your technology stack can help marketers deliver a customer-centric strategy across all channels of your media plan — including TV — while improving MROI.