Basics of Promotions, Sweepstakes, Skill Contests, and Gaming | Conference Session Videos | Event Video | All MKC Content | ANA

Basics of Promotions, Sweepstakes, Skill Contests, and Gaming

In this video, Jason Mueller and Robert Hough, both partners at Sheppard, Mullin, Richter, & Hampton, provided an introduction to sweepstakes and skill contests, along with the key terms marketers need to more fully understand to execute contests properly.