How Do You Do, Fellow Kids: Two Geriatric Millennials Examine Successful Gen Z Advertising
Executive Summary
This session focuses on the major points of sponsorship agreements from the perspectives of both sides of the deal. Our panel discusses the key business and legal issues entities encounter when looking for sponsorship opportunities, selecting appropriate brand partnerships, and negotiating agreements that meet the needs of both the sponsored and the sponsor.
Speakers:
Carl Eppler
Partner
Frost Brown Todd LLP
Brian Michael Cooper
President and Chief Operating Officer
American Flag Football League
Todd Jascott
Director, Legal
Red Bull North America, Inc.