Findings from ANA/AIMM’s LGBTQ+ Inclusivity Perceptions Study | Event Recaps | All MKC Content | ANA

Findings from ANA/AIMM’s LGBTQ+ Inclusivity Perceptions Study

Earlier this year, ANA AIMM released a new study that covers the U.S. perception of inclusivity in advertising, particular to LGBTQ, and assesses consumers' expectations of brands. In this session, ANA AIMM shared the results of the survey and what it means for brands.