How PepsiCo Built a Winning Brand Portfolio | Event Recaps | All MKC Content | ANA

How PepsiCo Built a Winning Brand Portfolio

Katie Haniffy at PepsiCo Beverages and Sean McCaffrey at GSTV shared how a collaborative partnership across strategic planning and insights, content creation, measurement, and retailer relations helped PepsiCo win in the convenience and gas channel and beyond.