Event Video
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ANA Legal Webinar Series: Developing Issues in Esports Gaming
Webinar Rewinds February 17, 2022In this webinar, join partners from Venable LLP to discuss developing issues in esports and gaming, including common issues in esports and video gaming sponsorships and partnerships, intellectual property matters in esports and video gaming, and more.
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Video Ad Workflow for the Way TV Is Consumed Today
Webinar Rewinds February 17, 2022In this webinar, learn about an end-to-end video advertising solution that many of the world’s most successful marketers rely on to remove risk and waste while providing powerful insights into campaigns across every screen in any region of the world.
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Email in 2022: The Trends, Behaviors, and Benchmarks Shaping Email
Webinar Rewinds February 16, 2022The programmatic market for too long has been riddled with material issues such as a lack of transparency, fractured accountability, and mind-numbing complexity. In this webinar, PwC and senior ANA stakeholders discussed a new project to study this topic.
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Ulta Beauty’s MUSE: An Ongoing Commitment to Amplify Black Voices in Beauty
Webinar Rewinds February 16, 2022Ulta Beauty is committed to using the power of beauty to create a more inclusive world. In this webinar, learn about MUSE, a platform to Magnify, Uplift, Support, and Empower Black voices.
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ANA Nonprofit Policy Update: Issues and Concerns Looming in 2022
Conference Session Videos February 11, 2022In this video, learn about the latest issues of concern on Capitol Hill and in the states that impact nonprofit organizations.
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Behavioral Science Testing on Digital Steroids
Conference Session Videos February 11, 2022In this video, learn how Catholic Relief Services has been using behavioral science to guide their testing for years. They have learned a lot, including the best way to target and message based on the innate traits of identity and personality to get out of a “one size fits all” world.
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Big Facts, Small Acts: How a Guerrilla Campaign Activated a Community
Conference Session Videos February 11, 2022In this video, Big Facts, Small Acts (BFSA) and Chemistry discussed how their campaign leveraged street art to encourage people to honor mask mandates.
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How USO and Americares Retain Donors Acquired During Emergency Response Moments
Conference Session Videos February 11, 2022In this video, United Service Organization (USO) and Americares shared how they acquired and retained donors who gave during emergency response moments.
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Overview of the 2022 ANA Nonprofit Federation Winter Conference
Event Soundbites February 11, 2022In this video, get a two-minute overview of the 2022 ANA Nonprofit Federation Winter Conference.
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The Future of Fundraising Is Consumer-Driven
Event Soundbites February 11, 2022American Heart Association is boosting its fundraising with increased outreach to sustainers and reduced Website load time.
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The Future of Fundraising Is Consumer-Driven
Conference Session Videos February 11, 2022In this video, Fundraise Up’s Nic Miller shared some ways in which the nonprofit sector can mirror for-profit brand efforts and more effectively fundraise and spread awareness. Additionally, Joshua McLemore at the American Heart Association (AHA), shared some of the ways in which his organization has achieved success doing so.
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The Power of Integration to Capture and Retain New Donors
Event Soundbites February 11, 2022Automated voice messaging (AVM) has allowed Shriners Hospital to achieve sustainer retention and reactivation gains with limited staffing.
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The Power of Integration to Capture and Retain New Donors
Conference Session Videos February 11, 2022In this video, learn how Shriners Hospitals for Children implemented multi-channel donor journeys at every opportunity from a direct mail welcome series that includes mail, phone, and digital touches to sustainer reactivation utilizing connected TV, display remarketing, phone, and email.
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Walmart Grant Collaboration to Address Systemic Issues
Conference Session Videos February 11, 2022In this video, learn how nonprofit organizations Operation Homefront and Hire Heroes collaborated to reach military veterans and their families when applying for a Walmart Foundation grant.
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Why Are People Turning to Business Instead of Nonprofits to Be Their Primary Partners in Creating Positive Change?
Event Soundbites February 11, 2022To boost their trust status with the public, nonprofits/NGOs need to focus on results and change management.
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Why Are People Turning to Business Instead of Nonprofits to Be Their Primary Partners in Creating Positive Change?
Conference Session Videos February 11, 2022In this video, Edelman’s David M. Bersoff revealed some of the reasons why people are putting their trust in business instead of NGOs and outlined some steps NGOs can take to begin earning back the trust of the general population and reclaim their place as the most trusted institution in the minds of consumers.
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Awards Celebration
Conference Session Videos February 10, 2022In this video, we recognize the ANA NF Corporate Partner sponsors and celebrate the 2022 Rising Leader Award recipient Tyler Hall of Easterseals and 2022 Max Hart Nonprofit Achievement Award recipient Mike Vcelik of Boys Town.
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Diversity, Equity, and Inclusion in Direct Response
Conference Session Videos February 10, 2022In this video, Children's Health of Texas and Pursuant looked at diversity, equity, and inclusion (DEI) through the lens of sophisticated direct response fundraising programs. Together they quantified the value of incorporating DEI into nonprofit efforts, and shared suggestions for next steps that can be applied.
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How the National Audubon Society Transformed Its Digital Fundraising
Event Soundbites February 10, 2022Building its digital fundraising program required National Audubon Society to change its mindset.
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How the National Audubon Society Transformed Its Digital Fundraising
Conference Session Videos February 10, 2022In this video, the National Audubon Society shared how it transformed its digital channels to drive more online donations.
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