Event Video
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How Agencies Can Bring Accountability to Your Campaign Spend with Mastercard
Webinar Rewinds November 12, 2025This webinar pulls back the curtain on agency financial operations and shows how agencies that embrace invoice-to-pay automation deliver smarter spend management, clearer reporting, and better outcomes for the brands they serve.
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Unlock More Value: A Sneak Peek at 2026 Membership Benefits
Webinar Rewinds November 11, 20252026 is coming fast. Are you ready to unlock more value? In this quick 30-minute webinar, Luke Ruckel with the ANA covered how to log in, plug in, and check in — plus some best practices to fuel your growth as a marketer in today’s changing world.
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AI, Social, and Mobile: Powering Mom’s Path to Purchase
Webinar Rewinds November 10, 2025Today’s mom is more digitally fluent and resourceful than ever. In this webinar, speakers explored how technology is transforming the way mom shops and what it means for brands looking to win her attention, trust, and loyalty.
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Diving into the Details of Inclusive Marketing at P&G
Conference Session Videos November 10, 2025In this video, speakers from P&G and agency the community explored how effective inclusive marketing goes beyond representation and focuses on precision, nuance, and business growth.
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ESPN's Personalization Playbook for Every Fan
Conference Session Videos November 10, 2025In this video, hear from leading marketers and ESPN talent as they shared their perspectives on the importance of understanding and connecting with diverse audiences authentically and how it's key to driving growth.
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Highlighting Diverse Voices through Real World Connections
Conference Session Videos November 10, 2025In this video, OUTFRONT discussed the importance of harnessing the power of public space to spotlight culture, celebrate inclusivity, and move people — through sports, music, and heartfelt partnerships that uplift diverse voices.
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How Lenovo Used Empathy and AI to Build Trust Gen Z's Digital Selves
Conference Session Videos November 10, 2025Lenovo created a bold AI experiment where Gen Zers used AI-enabled digital avatars to say the things they couldn’t say IRL to their loved ones. In this video, explore how empathy, powered by AI and tech innovation, can rebuild trust — and why the future of AI must start with listening, empathy, and the courage to go deeper.
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Unlocking Hispanic Fandom, Community, and Storytelling Around FIFA World Cup 26
Conference Session Videos November 10, 2025In this video, a panel of experts from NBCUniversal and Telemundo discussed their plans for maximizing engagement among Hispanics during the 2026 FIFA World Cup, sharing some of the data that is driving their thinking.
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Adtalem Global Education: Inspiring the Next Generation of Healthcare Talent
Conference Session Videos November 9, 2025Adtalem Global Education drives enrollment by activating the unique strengths of each of its institutions. This session explored how tailored positioning and inspiring campaigns resonate with all prospective students who have the ambition to pursue healthcare careers.
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How AARP’s Consumer Research Is Powering Values-Based Marketing
Conference Session Videos November 9, 2025In this video, representatives from AARP and partner company Interloq shared illuminating results from AARP’s annual “Mirror/Mirror” study and highlighted how AARP used these insights to develop a campaign that provided a massive lift in brand equity among women.
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How Coca-Cola Stays True to Its Values While Embracing Cultural Changes
Conference Session Videos November 9, 2025Discover how Coca-Cola has evolved its marketing to reflect the full spectrum of consumers through authentic storytelling, community partnerships, and data-driven insights.
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How Inclusivity Drives Everything at Savage X Fenty
Conference Session Videos November 9, 2025At Savage X Fenty, inclusivity isn't just a campaign, it's the foundation of the brand. In this session, get a behind-the-scenes look at how inclusivity drives loyalty, builds community trust, and creates lasting impact at one of today’s most culturally influential brands.
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A Framework to Connect with Each and All Consumers
Conference Session Videos November 8, 2025In this video, the ANA AIMM team challenged the risks of eliminating segment-specific strategies, shared new insights into consumer expectations, and provided marketers with frameworks to authentically connect with each and all consumers — resetting, relaunching, and reigniting growth.
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How Avocados From Mexico Redefined Produce Marketing with Pop Culture
Conference Session Videos November 8, 2025In this video, learn how Avocados From Mexico (AFM) has gone from representing a brandless commodity to becoming the most recognized avocado brand in the United States, sparking a surge in avocado consumption and redefining produce marketing.
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How Georgia-Pacific Connects with Women in Relatable Ways
Conference Session Videos November 8, 2025Georgia-Pacific shared its principles for inclusive advertising during a session at the 2025 ANA Multicultural and Inclusive Marketing Conference.
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How Kaiser Permanente Makes an Impact with Inclusivity
Conference Session Videos November 8, 2025In this video from a session at the 2025 ANA Multicultural and Inclusive Marketing Conference, Kaiser Permanente shared ways to build trust in health care.
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How McDonald’s Celebrates Employees and Highlights Their Diversity
Conference Session Videos November 8, 2025In this video, Elizabeth Campbell, VP of marketing at McDonald’s Corporation, gave an overview of her brand’s “1 in 8” activation, which aimed to grow culture, enhance internal engagement, and spotlight the diversity of the McDonald’s workforce through a series of initiatives meant to celebrate employees.
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Welcome Remarks for the 2025 ANA Multicultural & Inclusive Marketing Conference
Conference Session Videos November 8, 2025In this video, ANA CEO Bob Liodice welcomed attendees to the 2025 ANA Multicultural & Inclusive Marketing Conference.
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Fall Cleanup — Get Your Automated Emails Ready
Webinar Rewinds November 7, 2025The holiday season is coming fast. Are your automated emails ready to keep up? This webinar helps you refresh your strategy, sharpen your messaging, and make the most of the data and tools you already have.
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How Coca-Cola Finds Cultural Relevance
Event Soundbites November 7, 2025Coca-Cola is undergoing a mindset shift to bring cultural relevance to its marketing.
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