Email: The Most Effective Tool for Reaching the Right Audience at the Right Time with the Right Message | Event Recaps | All MKC Content | ANA

Email: The Most Effective Tool for Reaching the Right Audience at the Right Time with the Right Message

Restaurant chain Black Bear Diner and its promotional email partner Personica shared examples of how they capitalize on creativity, thoughtfulness, and data-powered decision-making to use email to increase customer acquisition, brand affinity, and loyalty.