Amplifying Influencers for a Frozen Food Roll-Out | Event Recaps | All MKC Content | ANA

Amplifying Influencers for a Frozen Food Roll-Out

Speakers from Conagra Brands and BabbleBoxx discussed how they implemented a multi-brand product launch that inspired buyer confidence, product awareness, and additional marketing assets to support each brand, all while navigating the hurdles of unique dietary restrictions and a diverse set of perishable food products.