Coverage of the ANA Multicultural & Inclusive Marketing Conference

For consumers, being present in the metaverse enables freedom bringing infinite possibilities for identity expression. But this freedom can also facilitate acts of bias, bullying, and hate. Hear how Meta is tackling these issues and striving to use their position to have a positive impact on society.

The onset of the pandemic resulted in much hate being channeled toward the AAPI community. Learn how a group of more than 20 AAPI marketers including Sephora, Verizon, Reckitt, Charles Schwab, and Google came together to develop a response to Stop Asian Hate.

The onset of the pandemic resulted in much hate being channeled toward the AAPI community. In this video, learn how a group of more than 20 AAPI marketers including Sephora, Verizon, Reckitt, Charles Schwab, and Google came together to develop a response to Stop Asian Hate.

The Once and For All Coalition shared its guiding principles and key objectives.

In this video, the Once and For All Coalition shared its guiding principles and key objectives.

In this video, get a two-minute overview of the ANA 2021 Multicultural Conference.

In this video, Nike shared how it supports the Native American and Indigenous community through the Nike N7 Fund.

Nike shared how it supports the Native American and Indigenous community through the Nike N7 Fund.

Crayola's Colors of the World pack includes 24 specifically formulated colors representing over 40 global skin tones. Hear about their partnership with a global skin tone expert and how an integrated marketing campaign was developed and communicated to the diverse world we see today to foster a sense of belonging and inclusivity.

Tips for the diversity journey — use your voice, trust your gut, celebrate the wins, be uncomfortable.

Crayola's Colors of the World pack includes 24 specifically formulated colors representing over 40 global skin tones. In this video, learn how an integrated marketing campaign was developed and communicated to the diverse world we see today to foster a sense of belonging and inclusivity.

General Motors (GM) is dedicated to being the most inclusive company in the world. Heather Stewart, general director of global media and marketing services for GM, discussed the company’s journey in the wake of social justice movements and public commitments to Black-owned and diverse-owned media.

Founded in 1999, Círculo Creativo USA is a nonprofit organization dedicated to supporting creativity in the U.S. Hispanic advertising market. The common mission is to improve the quality of creative work in the U.S. Hispanic market.

In this video, learn more about Círculo Creativo USA, a nonprofit organization founded in 1999 that is dedicated to supporting creativity in the U.S. Hispanic advertising market. The common mission is to improve the quality of creative work in the U.S. Hispanic market.

AIMM research has empirically proven through over 300,000 Cultural Insights Impact Measure (CIIM) evaluations of more than 400 brands, that cultural relevance is a key effectiveness driver boosting ads' sales and content preference.

In this video, learn how AIMM research has empirically proven through over 300,000 Cultural Insights Impact Measure (CIIM) evaluations of more than 400 brands, that cultural relevance is a key effectiveness driver boosting ads' sales and content preference.

Della Ng at U.S. Bank discussed how the diversity, equity, and inclusion (DEI) lens is applied in marketing messaging and media, experiential activation, and community and employee engagement in several campaigns that deliver powerful engagement and results.

U.S. Bank’s purpose of powering human potential is at the heart of its diversity and inclusion efforts.

In this video, Della Ng at U.S. Bank discussed how the diversity, equity, and inclusion (DEI) lens is applied in marketing messaging and media, experiential activation, and community and employee engagement in several campaigns that deliver effective engagement and results.

SeeHer shared advice for how to create accurate representations of women of color.