LGBTQ+ Inclusive Marketing Day (Virtual Only)

This event is over.

MOC-0426BRM Hero Banner

Ready to build campaigns that authentically connect and inspire? Join marketing leaders, creative experts, and LGBTQ+ voices for an immersive virtual experience exploring what truly drives inclusive marketing success. Discover real-world examples, learn how to avoid common missteps, and walk away with actionable strategies to strengthen your brand’s reach, relevance, and impact. Together, we’ll explore authentic engagement, breakthrough campaigns, and the future of LGBTQ+ inclusive marketing guided by the brands and voices shaping the conversation today.

Agenda

TIME	EVENT DETAILS	LOCATION
Wednesday, April 8, 2026
11:00am - 11:10am	WELCOME REMARKS Greg Wright Senior Vice President, Brand & Media ANA
11:10am - 11:30am	GLAAD: LGBTQ+ COMMUNITY AND INCLUSION UPDATE Meghan Bartley Senior Director of Agencies, Brands, and Engagement GLAAD Media Institute View Presentation
11:30am - 12:05pm	UNAPOLOGETICALLY INCLUSIVE: STANDING FIRM IN TURBULENT TIMES Progress can feel fragile right now, especially as efforts toward inclusion face real pushback. This session explores how marketers can stay grounded in purpose when the climate gets tough. Visit Philadelphia’s Chief Marketing Officer shares a values-first approach to LGBTQ+ inclusion — one built on consistency, community trust, and the conviction to keep showing up when cultural winds shift. Attendees will walk away with practical strategies and renewed motivation to create meaningful, lasting impact through their work. Neil Frauenglass CMO Visit Philadelphia View Presentation
12:05pm - 12:40pm	WISE FRIEND, FIERCE DEFENDER: AARP’S FRAMEWORK FOR LGBTQ+ ENGAGEMENT LGBTQ+ audiences are aging, evolving, and reshaping what influence looks like — and the opportunity is bigger than most brands realize. In this session, AARP shares insights from its recent research and advocacy focused on the lived experiences of LGBTQ+ adults 45+. The conversation dives into how AARP approaches engaging the LGBTQ+ growth audience, and explores how AARP cultivates inclusive, culturally relevant opportunities internally and externally with messaging that resonates across generations and builds long-term loyalty. John-Paul Hayworth Senior Director, LGBTQ+ Audience Strategy AARP Jennifer Lubrani Cisneros Marketing & Communications Executive AARP View Presentation
12:40pm - 1:15pm	SEEING EVERY VISION OF YOU: BUILDING AUTHENTIC LGBTQ+ REPRESENTATION THROUGH EYEWEAR AND ACTION Eyebuydirect believes individuality is a superpower, and authentic representation begins with visibility. Learn how the digital-first eyewear brand has turned purpose into practice through ongoing support for the LGBTQ+ community. From its partnership with The Trevor Project to data-driven campaigns and influencer collaborations, Eyebuydirect continues to empower people to see themselves — and be seen — with confidence, pride, and authenticity. Cassidy Cooper Senior Brand Marketing Manager Pure Players Branden Maes Director of Brand Marketing Pure Players View Presentation
1:15pm - 1:50pm	KEEPING IT QUEER: CONNECTING WITH CLARITY AND PURPOSE IN LGBTQ+ MARKETING Connecting authentically with queer youth in any creative efforts can be tough. They’re an increasingly diverse segment that face a growing wave of isolation and marginalization, at home, at school, and in the wider culture. Any efforts to speak to them need to cut through that and stay rooted in a genuine understanding of their situation and what their needs are. It Gets Better and Orci partnered together on an initiative that not only saw and heard what queer youth were really going through, but gave them a lifeline, a resource to open dialogue and their own empowerment towards potential positive change in their lives. Find out how they developed and successfully launched their Perfectly Queer conversation game in this session led by Brian Wenke, Executive Director at It Gets Better, and Diego Andrade, SVP Executive Creative Director at Orci. Brian Wenke Executive Director It Gets Better Diego Andrade SVP, Executive Creative Director Orci View Presentation
1:50pm - 2:25pm	LIME: MOVING PEOPLE FREELY AND PROUDLY THROUGH THEIR CITIES Celebrate Pride with Lime, the global leader in micromobility, and explore how the company is redefining urban transportation as a platform for inclusion, belonging, and safe mobility for all. Through its “Ride Forward” campaign, Lime has partnered with local LGBTQ+ organizations across 24+ cities, bringing Pride-wrapped vehicles, community collaborations, and meaningful support to grassroots initiatives. As the official mobility sponsor of World Pride in Washington, D.C., Lime made it easier than ever for attendees to move confidently through the city, while ongoing partnerships with organizations like Destination Tomorrow and AIDS Foundation Chicago highlight its year-round commitment to equitable access and social impact. Join us to discover how Lime is driving real change — and get inspired to bring inclusion, sustainability, and connection into your own campaigns and partnerships. Evan Catlett Creative Director Lime
2:25pm - 2:30pm	CLOSING REMARKS

Cancellation Policy and Notes

No refunds will be granted for any cancellations or for 'no shows.' Unused registrations/applications have no monetary value and cannot be credited to future years or events. ANA will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. You may transfer your registration to a colleague at no additional cost.