Kids, Teens and Tomorrow’s Rules: Navigating Privacy, Advertising and Platform Risk

Children’s marketing is entering a new era of scrutiny. With regulators sharpening their focus on social media, gaming environments, and influencer driven content, brands face heightened expectations around privacy, disclosures, and responsible engagement. In this session, Allison Fitzpatrick of Davis+Gilbert LLP, Katie Goldstein of SuperAwesome and Rukiya Bonner of BBB National Programs will break down the latest COPPA and CARU developments, emerging state level requirements, and the real world risks shaping how companies communicate with kids and teens. Attendees will walk away with clear, actionable strategies for staying compliant across fast moving platforms and preparing for what’s next.