The Global CMO Growth Council Data and Technology Working Team: 3Q26 Update

<< NOTE: This event is private, and only open to a limited number of select CMOs. >>

Join us for a 60-minute forum to assess progress and determine next steps for the Global CMO Growth Council Data, Technology, and Measurement Working Team.  

The top priority for this Working Team is to close the $420 billion data maturity gap by establishing universal standards, governance, and enterprise-wide fluency for data and AI. Align data strategy to business impact by defining core marketing processes, organizational enablers, and investment frameworks.