How MedMen Is Legitimizing a $75 Billion Industry

David Dancer, CMO at MedMen, is just one of the many engaging speakers who will be discussing innovative approaches to brand marketing at the 2019 ANA Brand Masters Conference Presented by Twitter. Watch a sneak preview of his session, which will discuss  the out-of-the-box thinking that helped the brand tackle the challenges of marketing a federally-banned substance and connect with a new era of consumers who don’t identify as “stoners,” but use cannabis for health, wellness, or enjoyment.

Join Dancer and other marketing thought leaders at the 2019 ANA Brand Masters Conference Presented by Twitter.