With a focus on exploring innovative topics and demystifying emerging trends, ANA Marketing Futures is a crossroads for marketers, entrepreneurs, innovators, and academia to discuss, debate, and prepare for the future of marketing.

Check back often to learn more on the latest trends and become inspired to take steps toward the growth of your business.

The ANA Marketing Futures Podcast

A crossroads for marketers, entrepreneurs, innovators, and academia to discuss and debate the potential future(s) of marketing.

The Journey from Brand-less to Brand Master, with Take 5's Brady Noon

1 week ago

On the latest edition of the Marketing Futures Podcast, we talk to Take 5 Oil Change and Car Wash CMO Brady Noon about brand building through bold advertising and embedding the company’s mission into its KPIs.

From Worst to Favorite: The Fresh Market's Remarkable Transformation, with Kevin Miller pt II

2 weeks ago

On part two of the Marketing Futures Podcast with The Fresh Market’s Kevin Miller, we discuss the brand’s foray into livestreaming and shoppable video.


Pulling together the freshest articles, research, and insights on hot topics in the marketing industry.

Marketing Prompts for Generative AI

3 months ago

This issue of Marketing Futures’ Pulse collects resources examining best practices for creating marketing prompts for use with generative AI.


Stay up to date on the technology and trends that are transforming our industry with case studies, research reports, and more.

Join the Marketing Futures Committee

The Marketing Futures Committee was created to drive industry thought leadership, share best practices and expertise, and facilitate discussions and debates to inform better decision making. We are a collective of marketers, innovators, entrepreneurs, and agency partners with a single goal — creating a better tomorrow for our industry.

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