Ideation to Insight: Experimentation in Marketing hosted by UC Davis

Join the ANA Educational Foundation (AEF) and UC Davis Master of Science in Business Analytics in San Francisco on Tuesday, September 20, 2022 to hear from top minds in data-driven marketing during an in-person event. Speakers will explore different facets of experimentation in marketing that starts at design but goes beyond to implementation and deriving insights from resulting data. Join us as we explore data testing and hear best practices, actionable takeaways and insightful case studies on how top brands utilize data and its impact on marketing.


Start: Tuesday, September 20, 2022 at 9:00am

End: Tuesday, September 20, 2022 at 3:30pm


UCSF Mission Bay Conference Center
1675 Owen Street
San Francisco, CA 94158

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Individual Nonmember
Registration Client-Side Tier $0 Platinum Tier $100 Gold Tier $200 Silver Tier $350 Individual N/A Nonmember N/A

For issues processing your registration or to ask further questions about this event, please contact


Cancellation Policy and Notes

No refunds will be granted for any cancellations or for 'no shows.' Unused registrations/applications have no monetary value and cannot be credited to future years or events. ANA will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. You may transfer your registration to a colleague at no additional cost.