Strategies for Creative Problem Solving (Full Day) | School of Marketing | ANA

Strategies for Creative Problem Solving (Full Day)

Five Core Mindsets of An Innovator
(Full Day Workshop)

Workshop Description
What if you could learn the critical mindsets and skills required to dramatically improve your innovation capacity? What if you could tackle significant real-world challenges in more unique and creative ways?

In this hands-on learning experience, you will learn to systematically unlock your creative potential and walk away with a practical set of tools that they can put into practice immediately. You will learn how to discover new and unique perspectives, harnessing proven inventive thinking techniques that can be deployed to solve any challenge, big or small.

Learning outcomes:

  • Understand the importance of creativity in today’s hyper-competitive business environment.
  • Identify and overcome barriers to innovative thinking.
  • Learn to infuse the core principles of the ‘innovator’s mindset’ into day-to-day roles and responsibilities.

Who is this workshop for?
This workshop is designed for teams and individuals who seek to unlock their creativity and apply it towards solving marketing challenges and opportunities. Whether you already work in a “creative” industry or are looking for creativity and innovation to drive new competitive advantages for your business, Strategies for Creative Problem-Solving workshop will provide you with a structured framework to inspire your imagination and generate hundreds of new breakthrough ideas!

Workshop Benefits
The benefits of attending this workshop fall under the following key drivers of growth: increasing marketing efficiencies and increasing marketing effectiveness.

This workshop helps attendees increase marketing efficiency by teaching them:

  • How to identify and overcome individual barriers to innovative thinking
  • How to activate out-of-the-box idea generation
  • How to learn and apply strategies for creative problem-solving

This workshop helps attendees increase marketing effectiveness by teaching them:

  • How to infuse creativity and an “innovator’s mindset” into their daily work place
  • Proven frameworks and methodologies to systematically drive creative progress within their organization
  • How to identify the most powerful techniques to uncover new ideas and fuel innovation
  • How to create an Innovator’s Mindset for an individual and their teams

Download the full agenda here


  • Kaiser Yang

    Kaiser is the CEO of Platypus Labs, helping organizations unlock their innovation potential so that they can outpunch the competition and drive measurable business growth. Kaiser is an ANA Faculty member who has gained client-side experience working at Fortune 500 companies.