Microsoft Windows 8

Apps are BIG. And are getting bigger. The number of people using apps will more than double in the next 4 years* and advertisers can ride this wave in a BIG way with Windows 8 Ads-in-Apps. In this webinar, Senior User Experience Lead Kris Bergen will demonstrate Microsoft's new advertising opportunities within the Windows 8 app ecosystem. Microsoft is a taking a very consumer centric approach to advertising on Windows 8 with experiences that are beautiful, relevant and useful. You will learn about the current ad experiences available, and the plan for what's to come in the near future.

*Source: Yankee Group, "Mobile Apps and Cloud Forecast," April 2012 as cited in company blog, May 9, 2012