Beyond Profit Podcast: A Discussion with Eastern Bank’s Paul Alexander

April 9, 2020

For more than 200 years, Eastern Bank has built a legacy of investing in the communities they serve. Whether through empowering women, helping veterans and immigrants, or improving financial literacy, the largest mutual bank in the country has long placed purpose at the heart of its business. That commitment has fueled strong growth and deeper connections with its employees, customers, and community leaders. In this episode of Beyond Profit, a podcast of the ANA Center for Brand Purpose, host Ken Beaulieu sits down with Paul Alexander, chief marketing and communications officer at Eastern Bank, to learn how purpose drives the brand, the company’s commitment to giving back, its spirit of volunteerism, and more. (This episode was recorded earlier this year.)


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