Committees | Events & Webinars | Commerce Marketing | ANA

Commerce Marketing


Start: Wednesday, March 6, 2024 at 11:00am

End: Wednesday, March 6, 2024 at 1:00pm


11:00 AM EST/ 8:00 AM PST
Via Virtual (Eastern Time)

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Individual Nonmember
Will Not Attend Client-Side Tier $0 Platinum Tier $0 Gold Tier $0 Silver Tier N/A Individual N/A Nonmember N/A
Attend Virtually Client-Side Tier $0 Platinum Tier $0 Gold Tier $0 Silver Tier N/A Individual N/A Nonmember N/A

Welcome and Introductions (11:00am - 11:10am ET)

Roundtable Discussion (11:10am - 11:20am)

Session I. How eos is Leveraging their Strength on TikTok to Grow their Social Commerce (11:20am - 11:55am)

Session II. (11:55am - 12:50pm ET)

Closing Remarks (12:50pm - 1:00pm)

**Schedule subject to change


Keith Bendes, VP of Brand Strategy -
Labeled a leading voice in the intersection of marketing and technology by Forbes, Keith has led sales and marketing strategy for some of the worlds largest and most innovative brands including Bud Light, Dove, Axe, Pepsi, Nissan, and Microsoft. Keith has spoken on some of the biggest marketing stages with the brightest brand thinkers, from CPG global leaders to tech icons. As Vice President of Strategy at Linqia, Keith works with leading brands to develop 360 influencer marketing strategies that drive scalable, measurable business results. Keith lives (and works) in San Francisco, California with his wife and two daughters. 

Ellen Hawes, VP, Digital & Ecommerce - eos Products
Ellen Hawes is VP, Digital & ecommerce of eos products, known for its iconic lip balm and cult-favorite shave cream, a beauty and skincare brand that aims to turn the everyday into refreshing moments of awesome.  Most recently, Ellen was Assistant Vice President, Digital & ecommerce of L’Oreal USA managing ecommerce businesses within their Luxury and Consumer Products divisions.  Prior to joining L’Oreal USA, Ellen held various positions in the Consumer Goods industry in Merchandising and Financial Planning & Analysis.  Ellen holds a Bachelor of Arts in Economics from Case Western Reserve University, and a Master of Arts in Economics from University of Akron.

Webinar information, if available, will be provided to registrants only.