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Thursday, April 23, 2026
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10:30am - 3:55pm
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REGISTRATION
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11:00am - 11:10am
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WELCOME, OPENING REMARKS, AND PROGRAM OVERVIEW
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11:10am - 11:55am
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REGULATORY ENFORCEMENT: WHAT ADVERTISERS AND AGENCIES NEED TO KNOW
This session will break down recent regulatory enforcement activity and what it means for advertisers, covering FTC enforcement trends and offering an FDA perspective on evolving compliance expectations. Katten partners Jessica Kraver and Kate Hardey will share practical insights to help companies navigate regulatory risk in their marketing practices.
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Jessica Kraver
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Partner
Katten Muchin Rosenman LLP
Kate Hardey
Partner
Katten Muchin Rosenman LLP
Jillian Kane
Senior Counsel – Marketing & Innovation
Formerly of Pernod Ricard
View CLE Materials
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11:55am - 12:40pm
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AI IN ADVERTISING: MANAGING LEGAL RISK WHILE MOVING FAST
AI is rapidly evolving and usage is growing – especially in the advertising industry. This session will focus on what legal issues advertisers and agencies need to consider when using AI, including transparency and disclosure obligations, substantiation of AI claims, and best practices that allow innovation while managing risk.
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Nathan Smith
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Partner
Katten Muchin Rosenman LLP
Roger Griesmeyer
General Counsel
Surge AI
Paul R. DeMuro, PhD
Counsel
Katten Muchin Rosenman LLP
View CLE Materials
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12:40pm - 1:10pm
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LUNCH (IN-PERSON) / BREAK (VIRTUAL)
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1:10pm - 1:40pm
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KEYNOTE
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Michael Tiger
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General Counsel, Department of Consumer and Worker Protection
City of New York
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1:40pm - 2:25pm
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SPORTS MARKETING AND SPONSORSHIPS: LEGAL ISSUES IMPACTING CAMPAIGNS AND PARTNERSHIPS
As brand investment in sports, athletes, and experiential marketing grows, especially around major sporting events (e.g. FIFA World Cup, the Olympic Games), legal considerations increasingly shape deal structure and execution. This session will address name, image, and likeness issues, endorsement compliance, sweepstakes and promotions, and ambush marketing considerations affecting brands, agencies, and partners.
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Daniel Render
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Partner and Co-Chair, Sports and Sports Facilities
Katten Muchin Rosenman LLP
Scott Cutrow
Partner
Katten Muchin Rosenman LLP
View CLE Materials
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2:25pm - 2:40pm
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BREAK
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2:40pm - 3:25pm
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LITIGATION TRENDS EVERY BRAND SHOULD WATCH
Advertisers continue to face scrutiny regarding labeling and advertising claims. This session will examine recent private litigation trends and will discuss how marketing and legal teams can collaborate to reduce exposure while still delivering compelling brand messaging.
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Kristin Achterhof
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Partner and Co-Chair, Advertising and Brand Litigation
Katten Muchin Rosenman LLP
Chris Cole
Partner and Co-Chair, Advertising and Brand Litigation
Katten Muchin Rosenman LLP
Jennifer Millones
Chief Legal Officer
Newman’s Own
View CLE Materials
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3:25pm - 4:15pm
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INTERACTIVE Q&A (IN-PERSON ONLY)
This moderated discussion will be driven by attendee questions and real-world challenges facing advertisers and agencies today.
Topics may include:
- Managing risk in influencer and social media campaigns
- AI governance across internal teams and external partners
- Aligning legal review with fast-moving marketing cycles
To help guide the discussion, attendees will have the opportunity to submit questions and discussion topics in advance, in addition to participating live during the session. To promote candid dialogue, this session will be conducted under Chatham House Rules.
This session is for in-person attendees only.
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4:15pm - 5:00pm
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NETWORKING RECEPTION
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