Tablets: Strategies for Marketing Success

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The media industry detests DVR technology and how it makes it possible for consumers to watch shows commercial free. But, what should be of more concern to the industry right now is the tablet. The growth of the tablet is creating major challenges for networks and advertisers. In this webinar, learn about these challenges and what the industry needs to do to overcome them. You will also hear about the new opportunities tablets introduce for customer engagement and hear top strategies for success. In addition, as the multicultural market is having a growing impact on this market, discover what marketers need to know to connect with multicultural consumers in this space.