Ten-Step Guide to Achieving CX Centric Business Goals (Marketing Futures Series)

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Aetna has been on a journey to transform customer experience. In this session, hear from Shiva Mirhosseini, VP, Marketing Technology and Digital Experience at Aetna, as she shares insights on the journey from Vision to Strategy to Execution, as well as lessons learned along the way.

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when

Start: Wednesday, March 11, 2020 at 1:00pm

End: Wednesday, March 11, 2020 at 2:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***


Speaker(s)

Shiva Mirhosseini
VP, Marketing Technology and Digital Experience & ANA Marketing Futures Committee Chair
Aetna