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The ANA’s recently released ANA AI Innovation Management Playbook provides guidance and two frameworks for marketers who are looking to not only create new and effective ideas and products for growth, but also looking to sell those ideas through their organization to fruition. Greg Verdino, major contributor to the playbook, will explain the frameworks and level up your innovation engine!
Start: Wednesday, March 25, 2026 at 3:00pm
End: Wednesday, March 25, 2026 at 3:30pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***
Greg Verdino, Senior Partner, Velocity Road
Greg Verdino is Senior Partner at Velocity Road, where he leads AI strategy and implementation initiatives for growth-oriented companies. Over three decades, he has advised global brands and growth-stage firms through every major wave of technology-driven marketing innovation. Greg collaborated with the ANA to develop the “ANA Innovation Management Playbook for Marketers: Moving at the Speed of AI.”
